#Braves Marketing, Then and Now

This is an actual promotional piece from 1977. We’ve gone from wet T-shirt contests to Christian rock bands. Both are off-putting, in different ways.

Apparently, barely concealed breasts weren’t that much of a draw for a woeful Braves club. They lost that night, 13-4 in front of 11,451, to fall to 13-25. They were 16 games out ON MAY 20.




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